Verint Community Use Case: Customer Communites

Online brand communities engage your customers, provide a new source of leads, and drive more organic search traffic through user generated content. Verint Community (formerly Telligent) powers some of the world’s most engaging and thriving customer communities.

What is a Customer Community?

A customer community is an online platform where organizations develop and build a branded community of customers. Through a customer community platform, organizations can gain an understanding of their customer’s needs and requirements, and it can act as a vital hub for user generated content. Verint Community can provide a new source of leads and drive an increased amount of organic traffic.

Why Verint Community is the Ultimate Customer Community Platform

Whether you deploy in Verint’s Cloud or self-host on-premises or in your own cloud, with out-of-the-box features such as customer forums, question and answer forums and rich blogs, Verint Community is the ultimate tool to create a customer community.

Perfecting the balance of allowing your customer community to flourish naturally, as well as knowing when to moderate, maintain and intervene with authoritative answers and content, is an art made possible by Verint Community.

Increase SEO with Your Customer Forum

Communities with social applications, such as customer forums, blogs and media galleries, promote the creation of unique user generated content. Search engines like Google love this type of unique, constantly updated content. The more content on your site means more opportunities for people to find you when they are using search engines.

Increase Web Traffic

60% of B2B marketers use web traffic to measure success and online brand communities drive traffic as people ask questions, read unique content and give feedback. More traffic means more opportunities to engage with your customers and more time they are spending with your brand.

Increase Sales with Your Customer Community Platform

Customers report that “people engaged in our community spend 24% more than people who have not participated in our community.” Online community platforms enable customers to learn about your products & services directly from other customers using those products & services.

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