Google's Business Messages

Turn Google searches into lasting customer relationships with Business Messages.

Google’s Business Messages offers unique opportunities for Digital-First Engagement

With Business Messages, you can start a conversation at the first step of a customer’s journey, providing users a seamless path to engage with your brand and allowing asynchronous messaging conversations to be initiated from Google Maps, Google Search results, or from your brand website.

Download The CX Playbook For Private Messaging Channels

Offer messaging at the beginning of the customer journey

Seamlessly serve more than 2.5 billion Google Android devices worldwide with Business Messages. Provide users a seamless path to engage with your brand, allowing rich, asynchronous messaging conversations to be initiated from Google Maps, Google Search results or from your brand website.

Fewer calls, fewer chats, and better customer satisfaction

Consumers prefer messaging, but brands’ phone numbers are the first thing they see while searching for answers. Business Messages intercepts these expensive calls and chats with highly visible “message” buttons that shift volume away from expensive channels like voice and chat while improving the customer experience.

Deliver bot and human-powered customer experiences

Business Messages brings together the best of both worlds: rich UI and NLU integration options for self-service bots, with clear paths to a live human agent. Allow customers to get answers or complete tasks quickly and conveniently with messaging experiences that increase customer satisfaction.

Engage a global audience with personalized engagement

With localization options in nearly 100 languages and native support for 2.5B daily active Android devices worldwide, Business Messages has got you covered. Also, users can opt-in to share their name and location, allowing brands to deliver a more personalized messaging experience, with rich opportunities to re-engage.

Your customers want to reach out on messaging channels, Google's Business Messages enables digital-first engagement.

  • Discoverable

    Google’s Business Messaging (GBM) seamlessly integrates into your customer’s existing routines. They turn to Google’s organic and local search tools in their billions every day and GBM turns those queries into conversations.

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