Channel Automation: How Data Can Shape Your Conversational CX Strategy

Despite massive shifts in consumer preferences and the explosive growth of digital engagement channels, when it comes to conversational AI and self-serve customer engagement, many brands admit they are struggling to start down the path of investing in bots and AI.

Watch this on-demand webinar to learn how to leverage intent data to guide your customer self-service strategy, which common customer inquiries are ripe for being automated, as well as which common agent tasks can be augmented to make your team more efficient. We also discuss how businesses can better inform their digital engagement strategy by capturing and reviewing historical and current customer engagement data to build a modern service strategy.

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